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Senior SEA Manager (Google Ads).
(m/w/d) - Remote

Develop e-commerce accounts strategically instead of just managing them. Take responsibility for budgets from €5,000 to €120,000, manage clients independently and design performance strategies with real business impact at arboro.
Arboro - Tree

Senior SEA Manager (Google Ads) - Remote (m/f/d).

60.000 € - 72.000 €
Remote
Full time
Germany
Apply NowAny Questions?

Job description.

You don’t just want to manage campaigns, you want to have a real impact on the revenue, growth and profitability of your clients.

At arboro, you are responsible for sophisticated e-commerce accounts, develop holistic performance strategies and work closely with SEO, tracking and shop development.

You support e-commerce clients from the DACH region with a monthly advertising budget of €10,000 to €120,000 — and are their direct contact person for strategy, communication and results.

The focus is on Google Ads Performance Max. In addition, you manage and optimize Search, Shopping and Demand Gen campaigns.

What you bring along.

You have worked in performance marketing / SEA for several years and independently manage campaigns with a focus on scalable, measurable results. You think strategically and understand the connections between traffic, conversion and revenue.

Your must-haves.

At least 4–5 years of experience in SEA / performance marketing
Very good knowledge of Google Ads and GA4 (Search, Performance Max, Demand Gen)
Experience with Microsoft Ads
Confident handling of bidding strategies: ROAS, CPA, conversion optimization
Experience with e-commerce accounts
Analytical thinking and confident handling of data
Strategic planning based on defined client goals
Confident client communication — you independently handle calls and the entire client relationship
Very good German skills

Nice-to-have.

Experience with feed management systems or CSS
Experience with Google Data Studio
Knowledge of the e-commerce environment (Shopware, Shopify, Magento)
Experience with automation or scripts
Experience with AI tools in performance marketing

Platforms and technologies you work with.

Google Ads (Search, Performance Max, Demand Gen, Shopping)
Google Ads Editor
Microsoft Ads
Google Analytics 4 / GA4
Google Merchant Center
Google Tag Manager
Consent Mode v2 / server-side tracking (e.g. Google Tag Manager Server Side)
Google Data Studio and other reporting tools
Feed management systems

This is what a Senior SEA Manager like you does at arboro.

You take responsibility for the performance accounts of our e-commerce clients — including direct client communication and strategic consulting.

Planning, implementation and optimization of Google Ads campaigns (Search, Performance Max, Demand Gen)
Development of performance strategies for growth and scaling
Analysis of KPIs and derivation of concrete optimization measures
Management of campaign budgets and performance targets
Creation of reports and performance analyses
Independent client communication: calls, strategic alignment and consulting
Collaboration with our SEO, tracking and e-commerce teams
Active co-design of our internal tech stack and processes

You don’t meet all the points 100%? No problem – if you are an experienced SEA manager, know Google Ads and e-commerce and really understand performance, we look forward to receiving your application.

Working at arboro – our performance marketing team.

We are an e-commerce agency with a focus on performance marketing, shop development and digital platforms — since 2009. As a Google Premier Partner and Shopware Gold Partner, we support sophisticated online shops throughout the DACH region.

Our performance marketing team works fully remotely — with short decision-making paths, direct communication and plenty of creative freedom.

What awaits you at arboro.

100% remote work – work from wherever you are most productive
Flexible working hours and trust in independent work
E-commerce clients with substantial advertising budgets (€10,000 – €120,000 per month)
Collaboration with an experienced team of performance marketing, SEO and tracking specialists
Modern tools and data-driven way of working
A lot of creative freedom for strategies and campaigns
30 days of vacation
Individual training budget — you decide how you want to develop further
Free choice of hardware (laptop — Mac, Windows or Linux)
Company pension scheme with employer contribution
Edenred non-cash benefit card (€48 per month tax-free, after probationary period)
Business bike leasing (after probationary period)
Tax-free recreation allowance
Collegial working environment with direct communication and short decision-making paths
Secure job in a growing company

Why arboro?.

Many agencies measure success by how many accounts a SEA manager manages in parallel. We measure success by sustainable performance and long-term client growth.

Our clients invest between €5,000 and €120,000 in advertising budget per month — this creates space for real strategy instead of hectic campaign management.

As a Google Premier Partner and Shopware Gold Partner, we have been working exclusively with e-commerce companies since 2009, where performance has a measurable impact on revenue and growth.

For most clients, we provide full service across consulting, SEA, SEO and shop support. This means for you: You don’t just see clicks and ROAS, but the real impact of your work on your clients’ entire business.

You do not work in a silo — but closely with experts in SEO, tracking, Shopware, Shopify and conversion optimization. Identify and solve causes instead of just managing symptoms within Google Ads.

FAQ – Frequently asked questions about the SEA position at arboro

That depends on the account size — for smaller budgets it is up to 20 accounts, for higher spend volumes correspondingly fewer. You will not be given an unrealistic workload, but a workload that matches the complexity.

You work directly with Melike Kilicsoy, our Head of SEA and experienced SEA Manager, as well as with the performance marketing team. Short distances, no micromanagement.

You handle all customer communication independently — from strategy calls and performance reviews to ongoing consulting. No account manager as an intermediate layer, you are the direct contact person for your customers.

You mainly support e-commerce companies in the B2C and D2C sectors — from established medium-sized businesses to fast-growing online shops.

Our clients usually invest between €10,000 and €120,000 per month in Google Ads. This allows you to work strategically and further develop campaigns in a sustainable way.

In addition to Google Ads, GA4, Microsoft Ads and Google Data Studio, you work with our internal tech stack — and actively help shape how we further develop tracking, automation and reporting. Anyone who has their own ideas for better processes is given space here to implement them.

Yes. You independently develop the campaign strategy for your accounts, coordinate strategically with the client and make operational decisions without approval loops for every adjustment.

You are not a salesperson. Your job is performance — measurable results for your clients. Targets are based on KPIs such as ROAS and CPA, not on new customer quotas.

That depends on your experience and demonstrable results — we discuss this transparently in the first interview.

Onboarding is structured and without pressure. Since we are filling a senior position, we expect professional SEA expertise — the onboarding focuses on our clients, processes and tools, not on basics.

The training budget is individual — you decide yourself in which direction you want to develop. Certifications, conferences, specialist courses: whatever really helps you move forward is supported.

Free choice — Mac, Windows or Linux. The only requirement: a laptop so that you can work flexibly and on the move.

100% remote, with no mandatory office days. At the start, we optionally offer an in-person meeting — not a requirement. Participation in company events is also voluntary.

You send your CV or LinkedIn profile, we get back to you within 48 hours. Two interviews follow: the first with management, the second with Melike as team lead.

We do not work in assembly-line mode, but are specialized in e-commerce with substantial advertising budgets (€10,000 – €120,000 per month) — as a Google Premier Partner with our own tracking expertise. For most clients, we provide full service across consulting, SEA, SEO and shop support. You do not work in a silo, but see the entire account impact.

No problem. If you are an experienced SEA Manager, know Google Ads and e-commerce and really understand performance, we look forward to your application.

Apply now.

Apply in less than two minutes.

A CV or your LinkedIn profile is sufficient. We do not need a cover letter.

Within 48 hours you will receive a personal response. If it’s a good fit for both sides, we will get to know each other in two interviews.

Tags.

SEA Manager, Google Ads Manager, PPC Manager, Paid Search Manager, Paid Media Manager, Performance Marketing Manager, Google Ads Specialist, Performance Marketing, E-Commerce, SEA Manager Remote

We look forward to getting to know you

If you have any questions about the position, feel free to contact us directly or by email at personal@arboro.de

Apply NowAny Questions?