Strategy with roots. Growth with impact.

MeinHausShop.de

How MeinHausShop has been continuously growing together with arboro for years – through Shopware optimization, sustainable SEO strategies, SEA and technical further development.
meinhausshop

Successful for years as partner: MeinHausShop and arboro

The online shop of MeinHausShop.de fulfills the wishes of DIY enthusiasts, technical companies and garden lovers throughout Germany. All requirements relating to building services engineering, heating technology and tools for the home and garden are offered in a very extensive range of brand-name products. Especially in the area of sanitary and heating, the shop offers the latest technology at a very good price. MeinHausShop reacts quickly to innovations in the industry and can deliver a wide range quickly and reliably, from radiators and various complete heating systems to the smallest original spare parts.

Key facts:

Company: Eco Energy Group GmbH (see imprint)
Industry: tradesmen's supplies, heating technology, bathroom and sanitary, garden accessories
Shopware Edition: Shopware 5 Professional
Services provided: update to Shopware 5.4, implementation of new plugins (e.g. special hazardous goods plugin)
SEO: professional search engine optimization
SEA: search engine advertising
Shopware support and consulting

Performance improvements for a good shopping experience

After the update to Shopware 5.4 was implemented by arboro, the existing plugins were adapted. Non-essential components were sorted out, and new, important plugins and special features were installed that made shopping even more pleasant for the customer.

An important enhancement in 2019 was above all the hazardous goods plugin, which presents information and safety instructions for the corresponding products in pictograms and text form. In this way, the customer has all the important information regarding the safe handling of the respective item easily and quickly in view.

High rankings on search engines through professional and sustainable SEO work

To achieve long-term success in e-commerce, good visibility of the shop on search engines is a basic requirement. To ensure that MeinHausShop.de is placed on page one on Google and the like with as many keywords as possible, the comprehensive SEO strategy is constantly reviewed and optimized. Visibility has been continuously improved thanks to many different measures. The content concept works in its entirety. Effective link building contributed a not insignificant part to the success. Since the beginning of the cooperation in 2016, the shop's visibility index has quadrupled overall thanks to sensible measures and continues to rise steadily.

What does MeinHausShop say about working with arboro?

Paul Swid, one of the managing directors of Eco Energy Gebäudetechnik GmbH, which stands behind the name MeinHausShop, says: "We are very satisfied with arboro. Our visibility on Google has improved significantly since we started working together and for many important keywords we rank on the first page. We naturally notice this in our sales and revenue figures as well. If we have questions or technical concerns, the employees at arboro always take care of professional solutions quickly and reliably. We value not only the quality of the services, but above all their transparency and sustainability!"

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